Google Inc. (GOOG), the world’s biggest Internet-search company, is making a fresh attempt at social networking with a service to compete with Facebook Inc.’s site.
The service, called Google+, looks similar to Facebook, with streaming updates of photos, messages, comments and other content from selected groups of friends, said Bradley Horowitz, vice president, product management. The service, which will integrate with Google’s maps and images, seeks to help people organize social contacts easily within groups of friends.
“Instead of coming directly at Facebook, which would be suicidal, I think they’ve recognized that they have to grow out from a niche — and the niche here is people who want to be connected with a specific circle or a specific group,” Josh Bernoff, an analyst with Cambridge, Massachusetts-based Forrester Research Inc. “In that context this has a chance to be a small success.” Read more …
[…] Plus said to bring FaceBook usage down July 3, 2011 by krisaru Internet search giant Google launched its rival to Facebook on Tuesday, a new social networking service called […]